The City Tourism Operations Office (CTOO) will launch the ‘Duaw Davao’ summer tourism campaign next month.
CTOO Head Jennifer Romero said that with the addition of the Duaw Davao, the city will now celebrate one unique festival every quarter of the year.
“That is our new festival to complete the entire year. For the first quarter, we have the Araw ng Dabaw, then the second quarter that’s our new festival we will be launching this June, and of course, August is Kadayawan, and fourth quarter will be for the Pasko Fiesta,” said Romero.
The summer festival, she said, will revolve around four components: Davao Tourism, the Feast of San Pedro, Pride Month, and Lifestyle and Leisure.
“Those four components will be our foundation for the Duaw Davao,” she said during the Ispeak media forum on Thursday.
Since June is also Pride Month, she said the CTOO decided to make the Reyna ng Davao one of the main activities for the festival. Romero said the CTOO had already coordinated with various LGBT groups for this year’s pageant.
History and urban tourism will also be highlighted as the city will be celebrating the 176th parochial fiesta of the San Pedro Cathedral.
Music, Arts, Sports, Eco and Agricultural Tourism activities, as well as various fairs and bazaars are also slated for the month of June.
“We will also be highlighting lifestyle and leisure so that covers shopping, dining, accommodations, and wellness and recreation,” Romero added.
The CTOO chief said the festival’s launching is intended to introduce the summer fest as a fixed part of the city’s tourism activities.
“The core of this Duaw Davao na festival nato is really focusing more on creating a tourism sphere within the city,” she said.
“We will be creating more tourism activities. We will be discovering more tourism sites that we can offer on top of what is existing in the city,” Romero said.
The Duaw Davao summer fest will be held on June 20-30. The CTOO is currently finalizing the event schedules for the summer festival. CIO
